I have recently come across a charity organisation which I truly believe in. It does not ask you for money, but simply to give a shit about matters that have negative effects on peoples lives, environment and even wildlife.
The idea is that whenever you are actually 'taking a shit', you should 'give a shit' about a particular cause and share it on a social network site, showing your support. This in my opinion is particularly aimed at the younger generation - kids who can not afford to support a charity but do spend the majority of ther free time on social network sites. Wouldn't this be the ideal way to show that you care and think about drugs, aids, child abuse, disabilities, pollution, domestic violence, bullying etc. You don't neccessarily have to take physical actions to show your concern about these matters. Thinking about them and sharing the fact that you are, is enough to raise awareness.
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